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Matt Doyle | Elated Communications

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Home / Blog / Online Marketing

Online Marketing

Website marketing tutorials, articles and tips. Learn how to increase your website traffic and make more money from your site.

See also:
  • E-Commerce
  • Social Media

Top 10 Free Ways to Build Traffic to Your Site

22 August 2008 / 16 Comments

You’ve created and published your website. Now you probably want to attract as many visitors to your site as you can. Reasons for wanting more traffic include:

  • Your site is an e-commerce site, and more visitors mean more sales!
  • Your site advertises your business. Again, more visitors translate to more leads and, ultimately, more sales.
  • Your site makes money from advertising. The more visitors you can get to your site, the more ad clicks you’ll get, increasing your revenue.
  • Even if your site is “just for fun” and doesn’t make money, high traffic can mean credibility, authority, and prestige for your site, and it can lead to bigger things further down the track!

There are many techniques you can use to get more visitors — some cost money, while others are free. This article concentrates on 10 proven traffic-building methods that needn’t cost a cent to implement.

[Read more…] about Top 10 Free Ways to Build Traffic to Your Site

SEO for Beginners

8 August 2008 / Leave a Comment

Search engine optimization (SEO) can seem like a black art to the uninitiated. Many SEO companies promise that your site will get a “top ten ranking” or a “number one position in the search engines”. In reality, there are lots of factors that can influence your site’s position in search results. What’s more, that position can change on a daily basis: you may be number 1 one week, and number 15 the next!

In addition, SEO has a bit of a bad reputation. Many people believe SEO is simply a way to “spam” the search engines; to fool them into including a site in the top ten, even if that site has no useful, relevant content.

However, SEO in its basic form is simply about making it as easy as possible for search engines to find, index, and rank your Web pages based on their content.

This article cuts through the mystery surrounding SEO, and shows how you can start improving your search engine rankings today with some simple, ethical techniques.

[Read more…] about SEO for Beginners

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