Your online store’s checkout is a critical point in the sales process. The design of your checkout can make a big difference to the success of your store.
It’s very common for shoppers to happily browse an online store and add products to their cart, then abandon their purchase when they reach the checkout page. Often, between 50% and 75% of shoppers give up during the checkout process.
So how can you reduce your checkout abandon rate? Fortunately there are lots of things you can do to improve your checkout process and increase sales. Here are 10 helpful suggestions.