Matt Doyle | Elated Communications
Web and WordPress Development
Search engine optimisation (SEO) is a vast topic. There are whole websites and books out there devoted to the subject. The world of SEO is also constantly changing as search engines tweak their algorithms, and new search engines come and go.
However, there are some timeless SEO techniques that will always come in useful. Here are 10 top SEO tips that you can use to improve your website’s ranking on the search engines.
Search engine optimization (SEO) can seem like a black art to the uninitiated. Many SEO companies promise that your site will get a “top ten ranking” or a “number one position in the search engines”. In reality, there are lots of factors that can influence your site’s position in search results. What’s more, that position can change on a daily basis: you may be number 1 one week, and number 15 the next!
In addition, SEO has a bit of a bad reputation. Many people believe SEO is simply a way to “spam” the search engines; to fool them into including a site in the top ten, even if that site has no useful, relevant content.
However, SEO in its basic form is simply about making it as easy as possible for search engines to find, index, and rank your Web pages based on their content.
This article cuts through the mystery surrounding SEO, and shows how you can start improving your search engine rankings today with some simple, ethical techniques.
HTML provides two main ways to add descriptive text to page elements: the alt attribute, and the title attribute. While these two attributes may appear to work in a similar way, they have quite different purposes. This article takes a look at these two attributes, explores their similarities and differences, and shows how to use both attributes correctly.
You may have heard talk of HTML meta tags on the Web, most likely in connection with search engines. This is because one of the common uses of meta tags is to give search engines additional information about your web page when they index it. In fact there are over 200 different types of “meta-information” that you can place in your Web page with the aid of the HTML meta tag.